Boost Your business with SMS Marketing
Why SMS Marketing is a Big Deal
If your company is looking to take its marketing to the next level, then SMS marketing is a great option. It's a fast, personal, and affordable way to reach your customers directly on their phones and send them messages that can help increase sales.
It's fast. SMS messages are delivered almost instantly, so your customers will see your messages right away.
It's personal. SMS messages are a more personal way to communicate with your customers than email or social media.
It's affordable. SMS marketing is a relatively inexpensive way to reach your customers.
People are always on their phones. 95% of smartphone users check their phones within 3 minutes of receiving a notification. This means that your SMS messages are likely to be seen and read by your customers.
How to Do SMS Marketing the Right Way?
Follow the Rules and Regulations - Before you start sending SMS messages to your customers, make sure you're familiar with the TCPA and CAN-SPAM Act. These laws regulate the use of SMS marketing and can help you avoid getting into trouble.
Choose the Right SMS Marketing Platform - There are a number of different SMS marketing platforms available, so it's important to choose one that works for you. Look for a platform that offers features like automation, scheduling, and personalization.
Build Your SMS List - The first step to SMS marketing is building your SMS list. Make it easy for people to sign up by offering them something in return, such as a discount or exclusive access to new products.
Stay in Touch with Your Customers - Once you have built your SMS list, it's important to stay in touch with your customers regularly. Send them updates on their orders, shipping, and deliveries. You can also send them personalized messages with product recommendations and exclusive offers.
Keep Your Messages Short and Sweet - When sending SMS messages, it's important to keep them short and sweet. People are more likely to read and respond to messages that are easy to read.
Pick a Schedule and Stick to It - It's important to pick a schedule for sending SMS messages and stick to it. This will help your customers know when to expect your messages and avoid getting spammed.
Track Your Results - Finally, it's important to track your SMS marketing results so you can see what's working and what's not. Look at metrics like open rates, click-through rates, and conversions to see how your SMS marketing campaigns are performing.
SMS marketing is a powerful tool that can help you boost sales and build relationships with your customers. If done correctly it can dramatically improve your customer engagement and your business. To learn more about SMS Marketing and other customer engagement strategies join TPC Solutions and GoTo at our Lunch and Learn Webinar on May 23rd.
